Plush Toys with Your Logo

No new character needed. Your existing logo, put on a soft toy people actually keep — on a woven label, an embroidered patch, a printed shirt or a hang tag.

From EUR X per piece at minimum run
Lead time 8–12 weeks sample to delivery
Branding methods Four label, embroidery, print, tag
EN71 & CE certified Every batch

Four ways to carry your logo

They are not interchangeable. Each one has a different minimum quantity, a different unit price and a different level of detail it can hold.

Woven label

Sewn into a seam or the ear. Holds fine detail and small type, survives washing and costs the least per piece. The default for retail runs.

Embroidered patch

The logo stitched onto the chest or paw. Visible from across a room, no print to peel. Fine gradients and thin lines have to be simplified first.

Printed shirt

The toy wears a removable t-shirt or hoodie with your artwork. Full colour, photographic detail, and the same toy can be re-dressed for a new campaign.

Hang tag and box

Branding on the packaging rather than the toy: card tag, belly band, printed box. Cheapest to change between campaigns and countries.

Quantities, and what they change

The minimum run depends on the size of the toy and the branding you pick. A woven label on a 20 cm toy is the easiest starting point; a printed shirt adds a second production line and lifts the minimum.

Unit price falls steeply between the first quantity break and the second, then flattens. We will show you both figures before you commit, so you can decide whether the larger order is worth the storage.

We tell you the minimum for your specific toy before any artwork is done, not after.

From logo to delivered boxes

  1. 01

    Brief and files

    2–3 days

    You send the logo in vector, brand colours in Pantone and a rough idea of quantity. We come back with the toy shapes that suit it.

  2. 02

    Layout on the toy

    1 week

    We show the logo placed on the chosen toy: size, position, branding method and colour match, as a drawing you can sign off.

  3. 03

    Sample

    2–3 weeks

    One physical toy, made the way the run will be made. Nothing goes to production until you have held it.

  4. 04

    Production

    5–8 weeks

    The full run, with EN71 testing on the batch and your labels and packaging applied in the same pass.

  5. 05

    Delivery

    3–5 days

    Palletised to one EU address, or split across several. Test reports and the CE declaration travel with the goods.

What we can put it on

Sizes
15 cm to 60 cm; bigger on request
Shapes
Bear, dog, rabbit, cat, plus our existing moulded shapes
Outer
Short- or long-pile plush, OEKO-TEX certified
Filling
Virgin polyester fibre, weighed per piece
Logo area
Up to 60 × 30 mm woven, up to 80 × 50 mm embroidered
Colour match
Pantone, matched on the sample and re-checked on the run
Packing
Poly bag with warning notice, master cartons

Sellable and giveable in the EU

A branded toy is still a toy in the eyes of the law, whether you sell it or hand it out at a stand. Every batch goes to an accredited laboratory: EN71-1 for mechanical and physical properties, EN71-2 for flammability, EN71-3 for migration of specific elements.

You receive the test reports and the CE declaration of conformity with the goods. Keep them — that is the file a market surveillance authority asks for.

Frequently asked questions

Do we need a character of our own?
No. That is the point of this page. If you do want a character rather than a logo on a stock shape, that is character design and a different conversation.
Which branding method should we pick?
For retail, a woven label. For giveaways where the logo has to read from a metre away, embroidery. For campaigns that change, a printed shirt or a tag you can reprint.
Can we mix sizes in one order?
Yes, and it usually makes sense: a small size for giveaways and a larger one for the shop or for prizes. Each size counts towards the run separately.
How close will the colour be to our brand?
Plush dye is not print. We match to Pantone and show you the sample; expect a very close match on solid colours and a discussion on anything with a gradient.
Can you ship to several countries?
Yes. We split the run across addresses inside the EU, one delivery note per address.

Plush with logo

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